If you cancel your subscription during this period, we reserve the right to reduce the value of a refund of the value of all services you accessed before the termination takes effect. Each refund is given to your Sony online services balance. You have the right to know what information we have stored about you and how that information is used. If you would like to know what information we have currently stored about you, please contact customer service via the contact details on the “About Us” page or write to the Data Protection Controller, PlayStation®Network Europe Limited, 10 Great Marlborough Street, London W1F 7LP, United Kingdom. If you need access to the information we have stored about you, we ask you to make your request in writing and provide proof of identity, and you may be charged a small administrative fee, subject to applicable laws. 10.1. All intellectual property rights in psn content, including all software, data, services and other content that exist in PSN or are used in connection with PSN, the online identifier and access to content and materials used in connection with PSN belong to YOU, its affiliates and licensors. The use of the terms “ownership”, “ownership”, “purchase”, “sale”, “sold”, “sale”, “rental” or “purchase” in this Agreement or in connection with PSN Content does not imply or imply a transfer of ownership of content, data or software or intellectual property rights of YOU, its related companies or its licensors to users or third parties. . .